Inbound marketing – one of the most effective strategies in today’s digital world – has long-lasting benefits. Various techniques are used to reach your target audience in an organic way, helping customers find you. This marketing strategy allows for strong targeting as you’re focusing on people who have shown an interest in you.

These days many customers prefer to consume information at their leisure and not be interrupted by an email or call. Inbound marketing allows you to reach your customers using more subtle marketing tactics. Your brand can build a stronger connection with your customers, leading to a relationship that will last longer and increase trust and credibility. Bull Marketing can support your inbound marketing campaigns, generating leads for your business in a cost-effective way.

The Inbound Methodology:

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You don’t just want anyone coming to your site, you want people who are most likely to become leads. Inbound marketing is a great way to turn strangers into customers. The inbound methodology provides a great strategy for growing your business, gaining more customers and telling the world why you’re the best in the industry.

Unlike traditional marketing initiatives, inbound efforts build upon themselves over time. For example, a strong piece of content offers many immediate as well as long-term benefits. It brings attention to your company when it is launched and will continue to resource your clients for as long as it stays on your website. As the content gains more exposure, it can then become an ongoing source of inbound traffic via search engine optimisation (SEO), social shares and word of mouth.

  • "The team at Bull Marketing demonstrated excellent communication skills, keeping us informed and involved throughout every step of the design and development of our corporate websites.

    They listened carefully to our needs, offering valuable insights while ensuring our vision was brought to life in a timely fashion."

    Marketing Manager
    ICTS

  • "Bull have been fantastic to work with for Infosec as they have been able to support us meeting some of the tight deadlines, last minute changes to the stand design and organising merchandise for the event. The social campaign also allowed us to amplify our presence at the event to increase the awareness!

    Bull are also great at offering an extra pair of hands and are always willing to help wherever needed, even on the day!"

    Field Marketing Manager, EMEA
    BlackBerry

  • "Bull Marketing are the ideal agency to partner with. Being specialists in the technology sector they understand our business objectives and target markets. They are dynamic and flexible together with the ‘get things done’ attitude. Brilliant at working to tight deadlines and very creative in their approach. Nothing is too much trouble and they add real value to our EMEA business."

    Director of Demand Generation & Field Marketing EMEA
    Cylance

  • "Bull Marketing worked on our website redesign project and they were fantastic to work with. The attention to detail and hours and hours of hard work was truly outstanding and a credit to the team at Bull Marketing."

    Digital Marketing Lead
    MTI Technology

  • "I have worked with the Team at Bull Marketing for over 10 years and during this time we have developed a great partnership. Their speed, attention to detail and amazing ability to translate my slightly off tangent briefs into original campaigns make my job so much easier."

    UKI Partner & Alliances Marketing Manager
    Trend Micro

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  • BlackBerry
  • Cognizant
  • Corelight
  • Dell Technologies
  • Flexera
  • Keepit
  • Logicalis
  • McAfee
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  • Redis
  • RingCentral
  • Societe Generale
  • Trellix
  • Trend Micro
  • UKG